Car types
- Convertibles
- Coupes
- Crossovers
- Hatchbacks
- Minivan/van
- Motorcycles
- Sedans
- Supercars
- Suvs
- Trucks
- Wagons
Cars
- Acura
- Aston martin
- Audi
- Bentley
- Bmw
- Bugatti
- Buick
- Cadillac
- Chevrolet
- Chrysler
- Dodge
- Ferrari
- Fiat
- Ford
- Honda
- Hummer
- Hyundai
- Infiniti
- Jaguar
- Jeep
- Kia
- Lamborghini
- Land rover
- Lexus
- Lotus
- Maserati
- Mazda
- Mercedes
- Mini
- Mitsubishi
- Nissan
- Porsche
- Renault
- Saab
- Subaru
- Suzuki
- Tesla
- Toyota
- Volkswagen
- Volvo
Green
- Electric vehicles
- Hybrids
Auto shows
Tuning
Car reviews

May Chevrolet’s Best Tagline Win

5 months ago (2010-03-11 19:33:49 UTC) by Edward Niedermeyer via The Truth About Cars

In a recent Fastlane livechat, GM’s North American boss Mark Reuss revealed that: Chevrolet re vamp in ads is well under way with Susan Docherty–you will like it a lot–shows the car, and uses “excellence for everyone”….you will really...

All photo rights belongs to The Truth About Cars

Read the full story »

branding marketing new cars news blog chevrolet gm mark reuss susan docherty

Similar stories

Leftlane - news, reviews, and info for the auto-industry » Report: Mark Reusss to head GM’s sales and marketing
Mark Reuss, former chairman and managing director of Holden, was recently brought to America as president of North American operations and now will be placed in-charge of a new sales division for GM’s North American brands. The former sales and...
egmCarTech » GM names Joel Ewanick as vice president of U.S. marketing, replaces Docherty
Susan Docherty General Motors announced today that Joel Ewanick will replace Susan Docherty as vice president, U.S. Marketing, effective May 24. Ewanick, 49, will report to Mark Reuss, president, GM North America. Joel Ewanick “Joel is highly...
Autoblog » Report: Brian Nesbitt out as Cadillac boss, Mark Ruess consolidates
Most agree that the majority of General Motors' recent products are easily on par with the competition in terms of design, quality and performance. And having shed much of its legacy costs in bankruptcy last year, GM should be making money on those...
Straightline » GM Hires Hyundai Superstar to Lead Marketing
General Motors is in a position where it absolutely has to sell cars, and CEO Ed Whitacre and GM North America vice president Mark Reuss have decided they can't entrust the top marketing job to Susan Docherty. She's out. Joel Ewanick, the...
Autoblog » Chevrolet to employ new "Excellence for Everyone" ad campaign
General Motors is working hard to improve the image of its core brands, and the largest GM division, Chevrolet, will be getting some fresh new marketing in the near future. The theme, "Excellence for Everyone" will debut in ad spots over the next...

CarzBuzz

May Chevrolet’s Best Tagline Win

Similar stories