Do you remember when Saturn made a last ditch attempt to bring customers back to their showrooms? It asked us to “Rethink” Saturn. Whatever our perception was of them, we almost certainly had it wrong and we had to check them out once more. Ford...
Read the full story »
Inspired by the Michael Karesh review of “Sixty To Zero” today, I thought I would share some aspects of auto journalism with the TTAC readers. To the best of my knowledge, this kind of information has not appeared anywhere in the print-rag world...
Read the full story »
You may have caught a version of this ad on television not long ago, in which an actual monkey fires a confetti cannon. Notice that the monkey doesn’t show up in this version? That’s no coincidence. The Dodge brand, which has previously baffled...
Read the full story »
I am looking under every rock and asking the question: Is there anything wrong or unusual about our pedals? We are continuing to look to see if there is something that we could do differently. Toyota’s Steve St. Angelo tells the WSJ [sub] that...
Read the full story »
Editor’s Note: With GM’s S-1 IPO filing hitting the web today, every IPO and auto industry analyst is weighing in on the offering, and the state of GM. Here’s a collection of some of today’s more notable comments. It looks to me that GM...
Read the full story »
We are not even considering abandoning our campaign. Like every guarantee offer, ours also has conditions and these conditions are presented very clearly. Opel’s sales and marketing boss Alain Visser fires back at Germany’s Wettbewerbszentrale...
Read the full story »
We are sorry you were inconvenienced and had to worry about where your car was parked while you covered the signing. The UAW member you encountered in the UAW Local 249 parking lot meant no personal disrespect to you. Accomodating [sic] vehicles not...
Read the full story »
The core hypocrisy of the UAW is that it claims to work on behalf of workers everywhere, while actually serving only the interests of its most senior members. And the cognitive dissonance produced by this grotesque contradiction can lead to some...
Read the full story »
Think GM has a tough sell for its coming IPO? Chinese battery/automaker BYD is preparing its own $420m stock offering, likely to be floated on the Shenzhen A-Shares exchange, in the midst of a Chinese-market downturn, and an ongoing lawsuit with...
Read the full story »
For the last two years, more Americans have seen the auto industry in a negative light than positive, as layoffs, bankruptcies, bailouts and energy price volatility have piled on the bad news. Now, according to the latest Gallup polling, those...
Read the full story »
YNN reports that the Rochester, NY airport was closed for 50 minutes yesterday, when a hydrogen refueling station run by GM supplier Praxair was rocked by two giant explosions. Details of the explosion are still extremely sketchy, with YNN...
Read the full story »
Editor’s note: GM CEO Dan Akerson sent the following email to GM’s employees, his first such communication as GM’s CEO, in recognition of Labor Day Weekend Eve. GM Employees, As Labor Day approaches in the U.S. and Canada, I would like to wish...
Read the full story »
The citizen-led groups that want the public to decide the future of red light cameras are racist, according to lawsuits filed by American Traffic Solutions (ATS) in a pair of Texas cities. The Arizona-based photo enforcement firm filed in a state...
Read the full story »
The first rule of blog relations: don’t let the blogs know that you have a blog relations program. The second rule of blog relations: bloggers are children. Use reverse psychology. BMW did… and look, it just worked! Anyway, if meta-irony isn’t...
Read the full story »
